LPP believes the high-end housing market remains bright, moving forward to strengthen its Sole Agent operations. Recently, it has been entrusted by Mekha Real Estate to manage the sales and marketing of the luxury housing project "The Urban Reserve" located in a prime area on Rama 9 – Krungthep Kreetha Road.

Mr. Surawut Sukjareonsin, CEO of LPP Property Management Co., Ltd. (LPP), a leader in comprehensive real estate project management, revealed that LPP has been entrusted by the leading real estate developer, Mekha Real Estate Co., Ltd., to oversee the complete sales and marketing operations for The Urban Reserve, a three-story Super Luxury single-family home project designed in a Modern Luxury style, emphasizing privacy in a perfect environment. The project is located on Rama 9, adjacent to the parallel motorway road heading into the city, allowing for convenient access to the CBD, with prices starting at 38 million baht.

“The overall real estate market in 2024 may not see dramatic growth, but there are signs of recovery in the second half of the year, especially in the luxury home segment, which continues to grow well. This is because the customers in this segment are less affected by economic fluctuations and have high financial stability. This is another factor that LPP sees as an opportunity and challenge in managing the sales and marketing for The Urban Reserve, targeting high-end customers who wish to buy for personal residence, both Thai and foreign, and who prioritize a quality private lifestyle in a prime location. With over 32 years of experience in managing residential projects, we understand the needs of our target consumer group, investors, and market demands very well, so we believe that LPP will be able to effectively manage sales and close the project successfully,”

Mr. Surawut continued, “As for our operations as Sole Agent, we will support and take care of clients from the project analysis process to ensure that we can plan marketing and sales strategies that meet both customer needs and target customer groups. We will focus on marketing strategies that reach real demand customers who are looking for projects with potential for both residence and investment. We will implement effective marketing tools, including comprehensive Digital Marketing that covers all communication channels effectively, both offline, online, and social media such as Facebook, IG, and Line@, to reach real customers and promote sales to achieve our set goals. We would like to thank Mekha Real Estate Co., Ltd. for their trust and for assigning LPP to join the marketing and sales efforts. LPP has already closed one sale shortly after starting marketing, so we believe we will succeed and close the project within the expected timeframe,”

Mr. Wichian Tanguthaisak, Chairman of Mekha Real Estate Co., Ltd., stated that the company is part of Thai Siri Holding Co., Ltd., which has been engaged in hotel, service, and real estate development for a long time and has a deep understanding of the true needs of customers. Therefore, the company has developed The Urban Reserve, a three-story luxury single-family home project in the “Modern Luxury” style, with a limited number of only 17 units, valued at over 680 million baht. Each house comes with an Exclusively Pool Villa, offering usable space of over 516 square meters on land sizes ranging from 77 to 87 square wah. The project and the houses are meticulously designed to truly meet the needs of living, with an Oasis atmosphere created by the shade of large, over 50-year-old rain trees, intended to be a highlight of the project that creates a pleasant feeling from the first step into the project. Additionally, The Urban Reserve is surrounded by complete amenities and is a highly secure project in a prime location that allows for easy access to the city center business district.

This project comprehensively meets the needs of luxury customers, with a focus on the design of homes that emphasize usable space to provide true comfort in living. Moreover, its prime location in the Rama 9, Krungthep Kreetha, Pattanakarn, and Suvarnabhumi areas connects all routes to the city center, close to the Airport Rail Link and the Yellow Line MRT, making it a prime location for high-end target groups that are worth watching for both personal residence and investment opportunities that cannot be found in the nearby area.

“The company is confident that The Urban Reserve is a project with the highest potential in many aspects that will receive a good response and can impress target customers when they step into the project. The company also has confidence in LPP's capabilities and is very pleased to have the LPP team help manage sales and develop marketing strategies for the project,” Mr. Wichian said.

Experience The Urban Reserve project, a special opportunity to close the year with the privilege of owning a three-story “Modern Luxury” single-family home with a private Pool Villa. The project is open every day from 10:00 AM to 6:00 PM. You can schedule a private visit to the project and inquire for more information at 093-124-5353. Project map: https://bit.ly/Location-UR LINE: https://lin.ee/mGlyBTl